Legal

Terms of Service

Effective Date: January 1, 2026  ·  Last Updated: January 1, 2026

Please read these Terms of Service carefully before using the Northern Spirit Advertising website or platform. By accessing or using our services, you agree to be bound by these Terms. If you do not agree, please do not use our services.

1 Acceptance of Terms

These Terms of Service ("Terms") constitute a legally binding agreement between you (the "User," "Advertiser," or "you") and Northern Spirit Advertising Ltd ("Northern Spirit Advertising," "we," "our," or "us"), a company incorporated under the laws of British Columbia, Canada.

By visiting our website at northernspiritadvertising.com, creating an account, or using any of our services, you acknowledge that you have read, understood, and agree to be bound by these Terms, as well as our Privacy Policy, which is incorporated herein by reference.

If you are accepting these Terms on behalf of an organization or company, you represent and warrant that you have the authority to bind that organization to these Terms.

2 About Our Services

Northern Spirit Advertising operates a Connected TV (CTV) advertising platform that enables advertisers to bid on and purchase CTV app and channel inventory through programmatic and direct buying mechanisms (the "Platform" or "Services").

Our Services include but are not limited to:

We reserve the right to modify, suspend, or discontinue any aspect of our Services at any time with reasonable notice.

3 Eligibility

To use our Services, you must:

Our Services are intended for advertisers, media buyers, agencies, and related advertising industry professionals. We reserve the right to refuse service to any individual or entity at our sole discretion.

4 Accounts & Registration

Account Creation

To access the Platform, you may be required to register for an account. You agree to provide accurate, complete, and current information and to keep this information updated.

Account Security

You are responsible for maintaining the confidentiality of your account credentials. You agree to:

You are responsible for all activity that occurs under your account, whether or not authorized by you.

One Account Per Entity

Each business entity is permitted to maintain one active account unless otherwise agreed in writing with Northern Spirit Advertising.

5 Advertiser Obligations

As an advertiser using our Platform, you represent, warrant, and agree that:

Creative & Content Standards

Prohibited Ad Categories

The following categories of advertising are prohibited on our Platform without prior written approval:

Landing Pages & Destinations

All ad destinations must be functional, safe, and consistent with your advertised offer. Landing pages must not contain malware, deceptive content, or prohibited materials.

6 Prohibited Conduct

You agree not to engage in any of the following activities:

Violations of this section may result in immediate account suspension and may be reported to relevant authorities.

7 Fees & Payment

Pricing

Fees for using our Platform are set forth in your insertion order, service agreement, or as displayed within the Platform. All fees are in United States dollars (USD) unless otherwise specified.

Billing

You authorize us to charge your designated payment method for all fees incurred. Payment terms are net 30 days from invoice date unless otherwise agreed in writing.

Taxes

You are responsible for all applicable taxes, including GST/HST, associated with your use of our Services.

Disputes

Any billing disputes must be raised within 30 days of the invoice date. Undisputed portions of invoices must be paid in full by the due date.

Late Payment

We reserve the right to charge interest on overdue amounts at the rate of 1.5% per month (18% annually) and to suspend Platform access for accounts with outstanding balances.

8 Intellectual Property

Our IP

The Northern Spirit Advertising Platform, including its software, design, features, trademarks, trade names, logos, and all related technology, is owned by or licensed to Northern Spirit Advertising and is protected by applicable intellectual property laws. You may not use our intellectual property without our prior written consent.

Your Creative Assets

You retain ownership of all creative assets and advertising materials you submit to the Platform. By submitting creative materials, you grant Northern Spirit Advertising a limited, non-exclusive, royalty-free licence to host, display, transmit, and distribute your ads solely for the purpose of delivering your advertising campaigns.

Feedback

If you provide us with suggestions, feedback, or ideas about our Services, you grant us a perpetual, irrevocable, royalty-free right to use such feedback for any purpose without obligation to you.

9 Confidentiality

Each party may have access to confidential information of the other party in connection with the Services. Each party agrees to:

This obligation does not apply to information that is or becomes publicly known through no breach of these Terms, or that is required to be disclosed by law or regulatory authority.

10 Disclaimers

THE PLATFORM AND SERVICES ARE PROVIDED "AS IS" AND "AS AVAILABLE" WITHOUT WARRANTIES OF ANY KIND, EITHER EXPRESS OR IMPLIED.

To the maximum extent permitted by applicable law, Northern Spirit Advertising expressly disclaims all warranties, including but not limited to implied warranties of merchantability, fitness for a particular purpose, and non-infringement.

We do not warrant that:

11 Limitation of Liability

To the maximum extent permitted by applicable law, Northern Spirit Advertising and its directors, officers, employees, agents, and partners shall not be liable for:

In no event shall our total cumulative liability to you for all claims arising out of or related to these Terms exceed the greater of (a) USD $500 or (b) the total fees paid by you to us in the three (3) months immediately preceding the event giving rise to the claim.

Some jurisdictions do not allow exclusions or limitations of liability, so the above limitations may not apply to you in full.

12 Indemnification

You agree to indemnify, defend, and hold harmless Northern Spirit Advertising and its officers, directors, employees, agents, and licensors from and against any and all claims, liabilities, damages, losses, costs, and expenses (including reasonable legal fees) arising out of or related to:

13 Term & Termination

Term

These Terms commence on the date you first access the Platform or agree to these Terms and continue until terminated.

Termination by You

You may terminate your account at any time by providing written notice to info@northernspiritadvertising.com. You remain responsible for all fees incurred prior to termination.

Termination by Us

We may suspend or terminate your account and access to the Platform at any time, with or without notice, if:

Effect of Termination

Upon termination, your right to access the Platform ceases immediately. Active campaigns will be stopped. Sections of these Terms that by their nature should survive termination (including payment obligations, intellectual property, confidentiality, and limitation of liability) will continue in full force.

14 Governing Law & Dispute Resolution

Governing Law

These Terms are governed by and construed in accordance with the laws of the Province of British Columbia and the federal laws of Canada applicable therein, without regard to conflict of law principles.

Jurisdiction

You irrevocably submit to the exclusive jurisdiction of the courts of British Columbia, Canada for the resolution of any disputes arising under or in connection with these Terms.

Dispute Resolution

Before initiating any formal legal proceeding, the parties agree to attempt to resolve any dispute through good-faith negotiation for a period of at least 30 days. If the dispute cannot be resolved through negotiation, either party may pursue its legal remedies.

15 Changes to These Terms

We reserve the right to modify these Terms at any time. When we make material changes, we will update the "Last Updated" date at the top of this page and provide notice through our website or by email where required.

Your continued use of the Platform after the effective date of any changes constitutes your acceptance of the revised Terms. If you do not agree to the updated Terms, you must stop using the Platform.

16 General Provisions

Entire Agreement

These Terms, together with our Privacy Policy and any signed insertion orders or service agreements, constitute the entire agreement between you and Northern Spirit Advertising regarding the Services and supersede all prior agreements.

Severability

If any provision of these Terms is found to be unenforceable, the remaining provisions will continue in full force and effect.

Waiver

Our failure to enforce any right or provision of these Terms shall not constitute a waiver of that right or provision.

Assignment

You may not assign your rights or obligations under these Terms without our prior written consent. We may assign our rights and obligations without restriction.

Force Majeure

Neither party shall be liable for delays or failures in performance resulting from causes beyond its reasonable control, including acts of God, natural disasters, pandemics, or government actions.

Contact Us

If you have questions about these Terms of Service, please contact us:

Northern Spirit Advertising Ltd
British Columbia, Canada
Email: info@northernspiritadvertising.com
Website: www.northernspiritadvertising.com