Connected TV Advertising Platform

Where Reach Meets
the Spirit of Story

Northern Spirit Advertising enables advertisers to bid on premium CTV app and channel inventory — connecting brands to audiences on the screens that matter most.

Purposeful Advertising
at Scale

We provide advertisers direct access to a curated marketplace of Connected TV inventory — enabling precise, programmatic bidding across apps, channels, and streaming environments.

CTV Inventory Access

Tap into a broad ecosystem of CTV apps and channel inventory. Bid on premium streaming placements across Smart TVs, OTT devices, and digital cable environments.

Programmatic Bidding

Real-time bidding infrastructure gives advertisers competitive, transparent access to inventory — with full control over targeting, pacing, and spend.

Campaign Management

Manage your campaigns end-to-end. Set flight dates, frequency caps, and creative rotations from a unified platform built for CTV advertisers.

Measurement & Insights

Go beyond impressions. Track performance against real business outcomes — site visits, conversions, and household reach — with transparent reporting.

What is Connected TV?

CTV is television delivered over the internet — and it's reshaping how audiences consume content and how brands reach them.

  • Connected TV (CTV) refers to any television set that can stream content via the internet — including Smart TVs, streaming sticks (Roku, Fire TV, Apple TV), gaming consoles, and set-top boxes.
  • Unlike traditional linear TV, CTV delivers content on-demand and live through apps and streaming services, allowing viewers to watch what they want, when they want.
  • For advertisers, CTV combines the visual impact of TV advertising with the targeting precision of digital — enabling audience-based buying rather than broad demographic buys.
  • Ads on CTV are delivered programmatically, meaning they can be targeted by geography, viewing behaviour, household demographics, and more — and measured with digital-grade accuracy.
  • Popular CTV environments include ad-supported streaming services (FAST channels), broadcast apps, and sports streaming — all accessible through Northern Spirit's marketplace.

Streaming · On-Demand · Addressable

OTT vs CTV: Over-the-Top (OTT) refers to the delivery method — streaming over the internet bypassing cable. CTV is the device. Together, they define the future of television advertising.

CTV Advertising by the Numbers

Connected TV advertising is one of the fastest-growing segments in digital media — driven by cord-cutting, streaming proliferation, and measurable performance.

$42B
Projected US CTV Ad Spend by 2026
eMarketer, 2024
87%
of US households own at least one CTV device
Nielsen, 2024
2x
Faster growth vs. traditional TV ad spending year-over-year
IAB, 2024
95%
Video completion rate — higher than any other digital channel
FreeWheel, 2024

* Statistics are based on publicly available industry research. Figures reflect the North American CTV advertising market.

Rooted in
Place & Purpose

Northern Spirit Advertising is a British Columbia, Canada company and a proudly Indigenous-owned business, founded in 2026. We were built on the belief that advertising technology should serve communities as much as it serves brands.

We bring the CTV advertising marketplace to advertisers who want to reach engaged audiences on the screens that have replaced traditional television. Our platform is built for transparency, performance, and ease — giving media buyers direct access to premium CTV and streaming inventory.

As an Indigenous-led company rooted in the land and spirit of British Columbia, we approach business with a commitment to relationships, respect, and long-term thinking. We don't just connect ads to audiences — we connect purpose to reach.

Indigenous Owned British Columbia, Canada Founded 2026 CTV Advertising

Let's Start a Conversation

Ready to reach your audience through Connected TV? Reach out and our team will get back to you promptly.

Contact Information

Email info@northernspiritadvertising.com
Address British Columbia, Canada